Chapter I
Saint-Émilion
I grew up in Saint-Émilion, in the South of France, surrounded by vineyards, where passion for the terroir, respect for tradition, family and a deep sense of heritage shaped my earliest years. My father, one of my two greatest heroes, always taught me: “It is about quality, not quantity.” That belief has stayed with me throughout my life. I didn’t know it then, but those values would shape the way I build businesses, support the causes I believe in and look after my family. They also shaped my vision of luxury today — and are at the heart of Astrea London.
I learnt very early that what is truly precious comes from a combination of nature, knowledge, respect and time.




